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Apple's two failed iPhones in 2025

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The interest in the iPhone 17 series is high, particularly for the iPhone 17 Pro and iPhone 17 Pro Max models, which are outselling their predecessors. The iPhone Air has a different tale to tell; sales haven't been great, with reports showing low demand and major production cuts.  In contrast to the heavily publicized flop of the iPhone Air, there hasn't been much info on how the iPhone 16e is doing in sales. Early reports suggested it was doing pretty well, but it seems that wasn't up to Apple's standards.  Sales of the iPhone 16e and iPhone Air aren't meeting Apple's expectations, as per info from leaker Fixed Focus Digital (source in Chinese). While no exact figures were shared, the leaker suggests that Apple's effort to launch a popular, budget-friendly iPhone hasn't succeeded. Even with the challenges, Apple is still set to roll out successors for both models. The iPhone 17e is anticipated to launch on time in spring 2026, whereas the iPhone Air ...
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Apple's two failed iPhones in 2025

By
The interest in the iPhone 17 series is high, particularly for the iPhone 17 Pro and iPhone 17 Pro Max models, which are outselling their predecessors. The iPhone Air has a different tale to tell; sales haven't been great, with reports showing low demand and major production cuts. 

In contrast to the heavily publicized flop of the iPhone Air, there hasn't been much info on how the iPhone 16e is doing in sales. Early reports suggested it was doing pretty well, but it seems that wasn't up to Apple's standards. 

Sales of the iPhone 16e and iPhone Air aren't meeting Apple's expectations, as per info from leaker Fixed Focus Digital (source in Chinese). While no exact figures were shared, the leaker suggests that Apple's effort to launch a popular, budget-friendly iPhone hasn't succeeded.

Even with the challenges, Apple is still set to roll out successors for both models. The iPhone 17e is anticipated to launch on time in spring 2026, whereas the iPhone Air 2 has apparently been pushed back. In another update, the leaker mentions that sales for the iPhone 17 series are still climbing, which is prompting higher production orders.
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